Ge Content Marketing 2021 //
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© 2019 General Electric. Percolate is the leading Content Marketing Platform for the world’s largest and fastest growing brands. Percolate offers solutions to manage marketing operations, from strategy and planning through development and execution.

27/01/2016 · GE is no stranger to branded content. In recent years, the infrastructure company has created a suite of content projects; the content marketing platform GE Reports, a science fiction podcast The Message, and a segment on The Tonight Show with Jimmy Fallon called ‘Fallonventions’. GE Reports has also drawn on support from partners like Group SJR, which redesigned the site this fall. Lazauskas said that 2015 was a breakout year for branded content and that “interest in content marketing is spiking more right now than ever before.” GE Reports is a case in point. We take the guesswork out of content marketing by helping brands find out where their customers spend time, creating award-winning content marketing campaigns that span both digital and print, and turning our clients into industry-leading influencers and thought leaders. Sound interesting? Shoot us a. [Content marketing trend 5] Content gets tailored to voice search and smart devices Another key piece of technology that’s going to drive content marketing into 2020 is the smart device. Specifically, brands are going to become more focused on catering to voice searches via smart device.

Learn The Strategy of Content Marketing from University of California, Davis. This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Extension. In this course, you will learn the core strategies. 19/09/2014 · Five Content Marketing Examples. There are as many types of content marketing as there are types of content--far too many to cover here. My intent is to give you an introduction to content marketing and get you thinking like a content marketer so you’ll see the opportunities all around you. Content marketing pays dividends for a very long time, and this effect multiplies as you build out your content library. Problem: I’m not sure how to demonstrate the return on investment ROI of my content marketing campaign. “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”.

01/08/2016 · Update: Kathy is unable to make it to Content Marketing World and Jenifer Walsh, director of customer engagement marketing for Current, powered by GE will be taking the stage in her place. Content Marketing within large, complex organizations is not for the faint of heart. Many big companies.

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